Services provideD were Digital design & Webflow development
Refokus partnered with Yahoo to bring the New York Fashion week to the screen. The showcase website features 3D-Models and AR-Animations of Maisie Wilen's latest collection and lets users shop the styles instantly.
More about Yahoo! & New York Fashion Week NYFW
Yahoo returned as the Official Innovation Partner for New York Fashion Week 2022, collaborating with Maisie Wilen to debut a special, immersive experience live in Manhattan.
You can browse the entire collection on an interactive slider, which seamlessly transforms the photos into videos upon hovering. This feature smoothly integrates with the Maisie Wilen shop, thus creating an immersive shopping experience.